Jury Trial Consulting

For Plaintiff, Civil, and Criminal Defense Lawyers

From pre-trial to trial, Tell The Winning Story’s jury trial consultant services take you “soup to nuts” to discovering the story with your client (and casting them in the right role), deposition preparation, story development, case strategy, wordsmithing, sequencing and presenting your Opening Statement, Voir Dire, and preparing and rehearsing your Closing Argument.

WITNESS PREPARATION

Virtual & In-Person

In my consulting work, the primary focus area is shifting you Client/Witness from the role of The Victim to the role of The Victor.

Most clients painfully cast themselves in the wrong role – the role they believe the jurors need to see them as. My message to the client is simple, transformational, and it’s within the first five minutes of meeting with your client.

The core message that needs to be communicated to your client is this:

You are not your pain.

You are the strength of trying  to overcome your pain.

This is who you are.

This is what we need to show the jury.

We are here to show the story of strength.

Story Development & Presentation

Virtual & In-Person

Don’t tell the story you want to tell, tell the story you have to tell!

Tell The Winning Story’s case strategy session is a collaborative process that focuses efforts on the development of the case narrative, themes, and language that will effectively reach the heart of the jury.

Jesse will help you:

Identify central case strengths and weaknesses, focusing on how to successfully embrace and integrate them into the case narrative

Develop & Rehearse the Opening/Closing story so the right story powerfully resonates with the jury

Integrate, Rehearse, and Choreograph Powerpoint Presentation, Exhibits and Demonstratives with your Opening Statement and/or Closing Argument

Work with you on all verbal and non-verbal communication to create a compelling and congruent message the jury can trust

Direct/Cross Examination Sequencing, Word-Smithing and 4 Steps of The Stage Preparation

Voir Dire sequencing and rehearsal with jurors (focus groups)

Ready to level up your trial preparation?

All of my consulting work is done under the direct supervision and confidential collaboration of the attorneys working on the case.

What People Are Saying

“Jesse is able to connect on a deeper level with clients and help find their individual story to tell- and how to tell it. Jesse’s unique talents and theater background have transformed garden variety cases on paper into fascinated accounts that have yielded multimillion dollar verdicts. Jesse has helped our trial team reach a $12 million and $45 million verdict. Working with Jesse will force you to take off your legal hat and focus on the real reason we are here: to tell the human story.”

Brian Kim

Trial Attorney, Savin Bursk Law

“To be a trial lawyer is to be a storyteller. Why would we try a case without the help of an expert storyteller on our team? I won’t any longer. Working with Jesse to help find, perfect and ultimately tell the right story was invaluable in securing our $90 million dollar win. I can’t speak highly enough about what Jesse brings to the table for a trial team and our clients.”

Eric Penn

Trial Attorney, The Penn Law Firm

“The jury may not always love my client, but when the victor’s story rather than the victim’s story is told, the jury will love what my client does – after all she’s been through just to feed herself after losing over 90% of her small intestines – to still rise everyday, greet her garden, nourish her roses, feed her horses, and sing to the flora and fauna surrounding her. Thank you, Jesse.”

Adam Malone

Trial Attorney, Malone Law

“I credit Jesse in helping me settle a personal injury case for $16,600,000. The day I worked with Jesse, my view of my client radically changed. I started viewing her as a victor who was committed to reclaiming what was left of her life….In my mind, I saw her as a hero, not a victim. And I told her that she was strong enough to endure a trial and live with the result, no matter what it might be. I will work with Jesse any time, anywhere.”

Mike Maxwell

Trial Attorney, Michael Maxwell Graham Injury Attorneys

“All of the women on my criminal case involving their systematic rape and abuse as inmates credit their work with Jesse Wilson. Not only did Jesse help find their story but helped them access the courage to tell it. Jesse’s work was transformative for these women. They needed the safe place to tell their story and the tools that Jesse used gave them that safe place to be heard and seen.”

Michelle Burrows

Trial Attorney

Seminars & Workshops

Whether in-person or virtual, Tell The Winning Story workshops are designed to help trial lawyers revolutionize their courtroom communication skills and win more cases.

Victim To Victor

These workshops will challenge you to find a more powerful way of communicating and presenting your client’s story. Most Plaintiffs painfully cast themselves in the role they believe the jury needs to see them as – “the victims.” This is the wrong role. Learn to re-frame your case around the power of the Victor Story, cast your client in the right role… and win your case.

Tell It Like A Movie

In this groundbreaking workshop, you will learn and apply the fundamental directing and storytelling techniques from the stage and screen to help you discover and effectively deliver the Winning Story to judges, mediators, and jurors and inspire them to action.

the Villain’s
Victor Story

Villains never see themselves as villains. This workshop will introduce you to a counterintuitive and game-changing approach that will help you deliver the most powerful Cross Examination of your adverse witness.

Wisdom Of The
Pastrami Sandwich

Every trial lawyer knows, the best story wins. Stories are the ultimate tools of persuasion. But does the expert witness, know they have a story to tell? To be persuasive, the expert testimony must be framed into a compelling narrative, so that jurors don’t just listen…they care…

Using the lessons from the stage, combined with public speaking communication science, you and your trial team will be empowered with invaluable skills and record winning verdict, results-driven trial strategies to motivate, move, and inspire your jurors to take action in your clients favor… and to win your case.

Youtube Series

Enhance your trial advocacy skills with Trial Guide’s insightful monthly series, “Mastering Witness Preparation with Jesse Wilson.” Dive into the art of crafting a compelling courtroom narrative as Jesse draws from his acclaimed book, Witness Preparation: How to Tell the Winning Story.

CLE On Demand

Accessible anytime, anywhere to fit your busy schedule. These expertly crafted on-demand video courses from Trial Guides allow you to learn at your own pace and elevate your trial skills from your own home or office.

WITNESS PREPARATION: HOW TO TELL THE WINNING STORY

Cast your client, yourself and adverse witnesses in the right role. Discover, develop and deliver winning testimony in deposition and at trial. Maximize your results at trial by telling the WINNING STORY

Books & Products

THE TELL THE WINNING STORY METHOD WILL level up YOUR TRIAL PREPARATION GAME
BY HELPING YOU:

FIND THE WINNING STORY STRATEGY and STRUCTURE FOR YOUR CASE

MASTER CRITICAL TRIAL, STORY, AND PRESENTATION SKILLS

PERFECT THE RIGHT EMOTIONAL STORY – the story beneath the surface

TELL THE WINNING STORY and MOTIVATE YOUR JURORS TO ACTION

Have an upcoming trial? Let’s talk about it!